It’s about time you put your Sales person back to work!
All for one and one for all
Not have anyone do the job and just for everyone to look after themselves. This may sound stupid but this is what happens when a very small business doesn’t understand the technological requirements of the business. They are quite happy to use only 5% of their digital expertise and equipment to do their job.
Use someone on staff as the “go to” person who “knows computers”
In a large number of Organisations there is someone who knowns computers and is in turn delegated to the role of IT manager. The delegated person may be there because they have an aptitude for ICT or they have made their own computer or in most cases they are gamers and that’s because gamers know business.
There are three problems with this:
- They may know computers, have built them or played with them in their own time but in today’s digital world there is a vast difference between someone who knows computers and someone who is TRAINED in computers and technology.
- The second one is a soft skills problem. Small businesses have limited resources, and those limited resources have to be utilised to the best of the Organisations abilities. In some places you have accounts people – both inbound and outbound, or you have sales and marketing person, they are employed to do that specific job within the organisation. If they are also the computer guy then the original skills and resources will no longer be utilised to the best of their ability. I.E. If they are the sales person how many months will you allow them to not meet their sales targets because they were fixing computers.
- The computer person focussed more and more on the IT of the business and less on their original job requirement. The more fun they have with fixing computer problems the less they like doing their original work – have you got someone like that in your organisation.
Get a professional to manage your computers.
In most small Organisations the resources are not in the budget to allow for a single person to manage the IT so the business has two options:
- Hire a part timer, someone who will come in when something is broken and stay until it is fixed. This can create monumental cash flow problems. In addition, this solution will not give you the in-depth knowledge that every organisation needs in today’s digital world. Yes they could fix a computer problem, a printer problem or even a server problem, but will they know how to use the cloud for the business, know what is needed to secure the organisation against the bad guys, know what apps or mobile devices are going to make your business more profitable using today’s technology?
- The second alternative is to get a service level agreement with a MANGED service provider (MSP). A MSP will monitor your network 24/7, give you access to a helpdesk system, fix problems remotely or on site, deliver monthly Management reports to you and be a proactive force, catching small things before they have a major impact on your business. In most cases a MSP is a single monthly cost depending on your organisation size, your requirements and the MSP you are talking to.
Computers and the digital world are the mainstay of business in today’s world. Get it right and the benefits can be stunning but get it wrong and the detrimental impact can be just as devastating.